Home> Industry News> Good news for the packaging printing industry: Polyurethane ink binders enable printed products to achieve "both appearance quality and durability" simultaneously.

Good news for the packaging printing industry: Polyurethane ink binders enable printed products to achieve "both appearance quality and durability" simultaneously.

2026,01,29
Driven by the dual forces of consumption upgrade and market competition, the packaging printing industry has continuously raised its requirements for product quality. The shortcomings of traditional ink additives, such as poor color performance and low adhesion, have become increasingly prominent. Polyurethane ink additives, with their excellent comprehensive performance, have become a superior choice for the industry to break through bottlenecks. They provide dual guarantees of appearance level and durability for printed products, promoting the packaging printing industry towards high-quality development. 
 
From the perspective of appearance quality, the polyurethane Ink Binder has excellent film-forming properties and gloss, can precisely carry pigment particles, and enables the printing colors to be more vibrant, brighter, and with richer and more delicate layers. Whether it is the bright patterns on food packaging or the exquisite text on daily care products, they can be clearly reproduced, effectively enhancing the visual appeal of the packaging and helping the brand stand out on the retail shelves. At the same time, it is compatible with various common packaging substrates such as PET, PE, and BOPP, meeting the color presentation requirements of diversified printing scenarios. 
 
In terms of durability, the polyurethane ink binder has a more prominent advantage. Its molecular structure can form a strong bond with the substrate, possessing extremely strong adhesion, effectively preventing problems such as the detachment or peeling of printed patterns. Moreover, it also has excellent temperature resistance, weather resistance, and abrasion resistance, which enable it to maintain stable performance in complex environments and resist wear caused by daily friction, light exposure, and changes in temperature and humidity, ensuring that printed materials remain in good condition for a long time. 
 
The polyurethane ink binder with environmental-friendly characteristics is in line with the green development trend of the industry and is gradually becoming the core material for high-end packaging printing. It not only solves the performance problems of traditional inks, but also brings new vitality to the packaging printing industry with its dual advantages of appearance and practicality, and becomes an important driving force for industrial upgrading.
 
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